Rice bran oil also known as heart oil in Japan has been found to be the most ideal fat because of its balanced fat composition as per the latest WHO & NIN recommendations. It is an innovative cooking oil produced from the brown layer of brown rice called rice bran. Rice Bran Oil has a balanced amount of monounsaturated, polyunsaturated and saturated fats. It is also considered a heart-friendly oil that can help improve your cholesterol. "Rice bran might help lower cholesterol because it contains the right amount of oryzanol.